Glenn Beck is leaving Fox News Channel (not connected to FoxCT… have I mentioned that?). Instead of moving to another network he is starting his own. Beck won’t be on cable. He will broadcast on the Internet via GBTV.
Wall Street Journal: GBTV, an online-only channel, is available to subscribers for $4.95 or $9.95 a month, depending on the package, similar to the model for premium cable-television channels such as HBO or Showtime.
In addition to Mr. Beck’s new show, GBTV will also stream a six-camera simulcast of his three-hour radio show and a behind-the-scenes show about the making of the new network.
In 2011 TV stations and networks make a big difference. A great show on a thinly watched channel will probably also be thinly viewed. Sad, but true.
Are viewers organized enough to find every show ala carte without having a station to act as “the mall?”
Will Beck make more money and have less power? That’s my read on what’s happened to Howard Stern since his jump to satellite.
It’s a brave new world and Beck is ballsy enough to take the first step. This is a move worth watching.