Helaine and I are thrilled the Phillies are in the World Series. For Fox Sports it’s not a glamour matchup. I would guess the expectation is for low World Series ratings… meaning lower promotional effectiveness… meaning lower newscast ratings on the Fox affiliates. It’s a vicious cycle.
My friend Peter sums it up best in this email:
As you know I’m not much of a sports fan but that doesn’t mean I have no knowledge of what’s going on. I’ve at least heard of the major teams and some of the players even if I don’t follow them. That said, in the upcoming World Series the Phillies are playing against a team that I have never even heard of before today.
Record low ratings are on-the-way.
Geoff,
Having followed the Phillies since my 1970s days at WPST and WMID radio, I’m delighted they’re back in the fall classic. I had the pleasure of being at the first 2 games of the 1980 World Series (amazingly, our lower deck reserved seats cost just $25). Being a “swing shift” DJ in New York in 1980, I missed game six, the clincher, because I had to work that night on WYNY.
Let me invite you and your readers to a photo preview of the series on my website:
MikeMcCann.blogspot.com