I am a reasonably happy at&t customer. Yes, there are problems. About 50% of the time I speak to my child in California the call is dropped. It’s tough to make calls or use my data plan from New York City. As we found in June at&t service at Boston’s Fenway Park… oy!
For me in Connecticut mostly it’s fine and even with a love/hate relationship my iPhone is by far the best phone I’ve ever held in my sweaty hand.
That preface is necessary because I want to talk about at&t’s business a little. They have thrived with the iPhone, but it seems they’ll soon be losing their exclusivity.
If I were at&t I’d worry.
Oh hell, how can they not worry? Still their CEO was quoted today downplaying the downside of post-iPhone defections. Here’s how Electronista played it.:
These would be locked into an extended contract that would make it difficult to switch, [at&t CEO Randall] Stephenson said. The statements also gave an opportunity to reiterate beliefs that corporate and family plans would save AT&T, as 80 percent are in non-individual plans that are costlier or more impractical to leave.
If I read this correctly at&t’s hopes for a rosy future aren’t pinned on a superior product. Their business model seems predicated on their customer’s expense and difficulty in switching to another carrier!
I’m not a business person. I probably don’t see the big picture. I just wish this wasn’t how big business worked.