Tag: iPhone

I Just Held An iPhone

My boss brought his iPhone to work today. I asked nicely and he handed it over.

Much of the phone was interestingly neat… and then we went on the web. In fact we loaded this very page.

Page loading, as you’ve probably heard, took a while (and the Flash video I have from Sunday’s entry isn’t supported and didn’t load). Amazingly, when the webpage filled the screen side-to-side, it was still quite readable! That’s a lot of content on a tiny screen. It was tack sharp.

I turned the iPhone on its side. The webpage went from portrait to landscape. Impressive.

I tried a ‘finger pinch.’ Seamlessly, the iPhone began to smoothly zoom in on the text. Then I flicked my finger on the screen and the iPhone scrolled through the page.

It was a real ‘wow’ experience. Sorry Microsoft. I know you used that word to describe Vista. This is really woweriffic.

There are still many serious shortfalls to the iPhone. There’s a lot it can’t do that software alone will not fix. It was still very impressive to hold.

He made me give it back.

TV 2.0

I seldom do this, but it’s my blog! This entry is an explanation and expansion of a comment left in the previous entry by Mike Sechrist.

Geoff:

If anyone had any questions about the revolution going on in our business you just answered them. An interesting piece shot on a $30 camcorder and edited with software that can be found on most PC’s. It may say Meteorologist on the resume but you should add VJ underneath. I wish we could have seen the deli.

A little background on Mike. He hired me in New Haven 23 years ago. He was news director then, but later became a TV general manager, running WKRN in Nashville.

Mike is one of the biggest proponents of VJs, or video journalists. The whole VJ concept is based on the assumption technology allows greater productivity in TV without injuring the product. If a crew is one, rather than two, people, you can cover twice as many stories with the same number of people.

Of course, the fear within the universe of TV employees is, you can cover just as many stories with half the number of people… and what business wouldn’t cut their costs like that if they could?

I remember counting heads in the ABC control room, back when I used to fill-in on Good Morning America. There were better than a dozen folks on the payroll in the control room. I walked into our control room in New Haven on Friday night. Three! Technology at work.

I produced my little travelogue with a minimal amount of equipment. It was not broadcast quality, but it wasn’t terrible. And, for a motivated audience, where content is much more important than production values, my $30 camcorder is all that’s needed.

Mike worked hard to unlock the value of technology for his station. Going forward, I think the real value lies elsewhere. VJ type equipment can allow one or two people to produce narrowly focused, very salable content. Think of the show being the end product, not the station.

The example I often use is a fellow employee at the TV station who’s a prolific knitter. She’s got the skills necessary to produce a daily, weekly or even unscheduled video knitting show.

Unlike the conventional TV model, older content stays online forever (How many changes are there in knitting from year-to-year?), using search engines and word of mouth to attract new viewers along the way and providing a library of revenue producing programming. In computing parlance, this evergreen content is called ‘long tail.’

Because the programming would be narrowly focused, each viewer would likely be worth more to an advertiser (knitting needles, yarn, patterns, etc). The whole concept of comparing CPM for an ad buy is turned on its ear because there are so few wasted viewers.

To a certain extent PhotoshopTV is doing this now. So is or-live, which presents surgical procedures live and recorded on demand, on their website.

Programs like Diggnation or Rocketboom, which are more broadly aimed, do not fit my revenue model, even though they are using the technology as I picture it being used.

There is money to be made for specialists who can produce their own material. It could be a show on ham radio or child rearing or golf or any number of topics. Content rules! If there’s an connective interest and someone selling a product your audience might buy, the rest is academic!

Even better, distribution is much easier than TV or cable, since anyone can set up a website instantly&#185 and bandwidth costs continue to drop rapidly.

Startup costs for a TV station are in the millions… often tens of millions of dollars. Start up costs for these web narrowcasts can be in the thousands, though often, hundreds of dollars!

I’ve been toying around with an idea for a web show myself. All I need is a little motivation. I figure a half dozen episodes in the can should get me started. I already have everything I need to produce it at home!

That’s crazy, isn’t it? I already have everything I need at home.

&#185 – How instantly can you set up a site? My boss bought an iPhone and set up a website to go with it! If he’s spent $25 on the website, he’s gone overboard.

iPhone Hit Or Miss?

I can’t remember the last time a piece of high tech equipment got this kind of hype. Of course, I’m talking about Apple’s iPhone which goes on sale within the hour.

It’s pretty neat. As is normally the case with Apple, the software is elegantly simple and intuitive. The TV commercials are tantalizing. I haven’t seen it yet, but there’s surely one where it’s slicing bread!

Unfortunately, the iPhone also suffers from some designed-in weaknesses.

It seems pretty odd the phone won’t use AT&T’s fast G3 network and instead sticks with an older implementation. That’s huge, if web surfing is going to be a large part of the iPhone experience.

The iPhone also doesn’t record video nor will it operate properly with corporate email servers. That’s not good and there’s more. Its battery is not replaceable and its SIM card isn’t removable.

There’s also the question whether a non-tactile keyboard is a good idea. I’ve never seen a successful one before.

I have been considering a ‘smartphone.’ It probably won’t be an iPhone.

Right now the (as yet unreleased) Motorola Q9 looks likely. I’m not 100% it will be sold by AT&T, my cell carrier.

The Q9 operates on the higher speed G3 network, takes video, uses Windows Mobile 6 and has a real QWERTY keyboard. It looks like an updated, better performing “Q,”. A co-worker has that phone, which I like.

The online consensus is, I can buy a ‘smartphone’ like the Q9 or the Samsung Blackjack and a $19.99/month data plan from AT&T and be done with it. I’m not sure this is AT&T’s preferred combo, but people are consistently doing it and I sense AT&T isn’t sending their money away.

My guess is, the iPhone will not be the unmitigated success this level of hype implies. It’s possible. I’m not a mobile computing analyst with lots of background info and insight. This is a seat-of-the-pants call. There are just so many strikes against it.

Working against my prediction is Steve Jobs, who has a Svengali-like ability to mobilize the Apple faithful.

What the iPhone does do is increase the profile of mobile computing and the competition between carriers and between hardware manufacturers. I don’t see a downside to that… at least I don’t yet.

iPhone Arrives

OK – Let’s get this out of the way first – I want one.

If there’s been a product launch more hyped than today’s, I can’t remember it. Steve Jobs introduced the iPhone and the world went nuts.

Everywhere I’ve looked, there have been stories. Jobs was on CNBC this afternoon and Nightline this evening. David Pogue, writing in the NY Times, bragged of spending an hour with him, though mostly ignoring Jobs to play with an iPhone.

When I first saw it, I said, “too big.” Maybe clunky is a better description. On the other hand, it’s quite slender. Jobs said it was thinner than the Motorola Q.

Will it fit in my pocket or will I have to wear a cellphone holster?

What makes Apple so special… what made the iPod such an amazing breakthrough product, is their understanding of the user interface. The iPod has the best user interface of any electronics device ever made – period.

If you don’t have one, ask anyone who does how long it took them to learn how to use it? Zero. An iPod’s operation is obvious the moment it’s in your hand. The word is, “intuitive.”

Attention to the man-machine interface is what Jobs promised, and then demonstrated.

There is one physical button on the iPhone. Everything else is done from the 3.5″ high resolution touch screen. Menus change as needed. The interface adapts.

There’s a 2 megapixel camera onboard, but no video. It’s Apple. Aren’t they the computer company known for video? That’s a glaring omission.

I watched 31:05 of Steve Jobs’ keynote speech&#185 from Mac World before hitting pause. I am not a Mac guy. Jobs isn’t my savior. I thought his first 20 minutes were top notch. Then, his presentation began to bore me.

I’m not 100% sure why I want one. The iPod music portion is wasted on me, though I’d enjoy the ability to watch podcasts. It’s something I already do on the computer.

I am attracted by the ‘smart’ phone and the ability to carry email and web browsing in my pocket.

I don’t see a computer as a burden, but a tool to help me leverage life. Currently, that tool is only available to me at home and work. There are lots of new uses I can see and probably more I can’t.

Did I mention it’s a fun toy?

&#185 – Around 3:00 AM I watched the remainder. He’s a great pitchman, but sometimes runs out of steam or gets overly “Silicon Valley geeky.” Even I can’t take that.