Reporter Or Flack – You Make The Call

Helaine and I are watching tonight’s broadcast of the Pats/Giants game. Comcast has it on five channels, plus NFL Network (which I don’t buy).

Before the game began, an on-field ‘reporter’ ‘interviewed’ NFL commissioner Roger Gooddell. Well, at least that’s how it appeared. Certainly, that’s how it was intended to appear.

Don’t be fooled. It was not a reporter. It was not an interview.

Roger Gooddell was quizzed on NFL Network by an NFL Network employee. As NFL commissioner he controls NFL Network. He is the interviewer’s boss.

Which tough, embarrassing questions are you prepared to ask your boss on national television?

Gooddell answered with no follow-up.

This wasn’t an interview. It was a stealth press release. That wasn’t a reporter. Tonight, he was a PR flack.

That NBC and CBS allowed this to happen on their air is nearly as distasteful as NFL Network doing it.