The Old College Try

Steffie is now a junior in high school. I won’t embarrass her, but to say every parent thinks of their child as… well, as their child. So, it’s tough to come to the realization that she will soon be applying for and entering college and then, leaving home.

I don’t want to face the reality that any of us have gotten older. Who does?

Saturday was to be our first in a long series of college visits. We weren’t going far, C. W. Post College of Long Island University (my friend Peter says it’s really “LG” and pronounced “Long Guyland”).

C. W. Post is located on the former estate of Marjorie Merriweather Post. It was cereal money that built this incredible estate. People must eat an incredible amount of cereal, because this place, as a private residence, reaches the kind of grandeur few of us would even imagine.

It is located on the North Shore of Long Island, in an area still referred to as the Gold Coast. Though Long Island, especially Nassau County, is densely populated and a poster child for suburban sprawl, the area around the Post campus retains its genteel nature and airiness.

L.I.U. purchased the land in 1947. The campus originally hosted 219 students. I can’t imagine what the land is worth today. Over 300 acres of prime real estate boggles the mind.

We were 20 minutes early for our 12:00 noon tour. Over that twenty minutes, a few other families filtered in and sat in a waiting room in a majestic Tudor style building, originally part of the estate.

A tour guide, a junior dance major from Rhode Island walked us through the campus. Though nice, most of the buildings needed some fresh paint of their trim.

As we walked to lecture halls, classrooms, the library and even a ‘sample’ dorm room, it struck me that this was a totally foreign experience for Steffie. Over the next few months she will get a perspective by seeing other schools as well. This was a good start.

Back at the admissions office we met briefly with an admissions officer and then, were on our way. The day was young, so we headed to one of Long Island’s most historic spots.

At 7:52 A.M., May 20, 1927, Charles Lindberg left on his solo flight across the Atlantic. The Spirit of St. Louis, loaded with gasoline, lumbered down the runway before finally becoming airborne. He barely had enough altitude to clear the telephone lines at the end of the runway at Roosevelt Field.

You would think Roosevelt Field, though no longer used for aviation, would be a memorial or historic shrine to the bravery, accomplishment and good luck of Charles Lindberg. No, this is Long Island – it’s a mall.

With four anchor stores and nearly 250 specialty shops, Roosevelt Field is the largest mall I’ve ever been to. This was a Saturday in the off season, but the mall was packed.

The exit off the Meadowbrook Parkway puts you right in the mall’s parking area. We walked through a ‘big box’ sporting goods store, and into the mall’s upper level. We were overlooking a carousel and an immense food court.

The food court was centered around a ring of small restaurant counters, under a huge Zeppelin, . Unfortunately for me, mall food isn’t conducive to the low carb way of life. There wasn’t a great deal of choice, but I found a steak salad at the Great Steak and Potato Company. The steak was sliced thin, like you’d find in a cheesesteak sandwich. Any thinner and the pieces would have been see through.

As large as this mall was, and as happy as Steffie and Helaine were at the store selection, I was disappointed. There were few ‘guy’ shops. There was one bookstore – a small Barnes and Noble (though still signed B. Dalton on the outside). Try as I might to find a book or magazine to sit and read, there was nothing.

After another trip through the food court (different restaurant, still a salad), we headed to the car and back to Connecticut.

The Future of TV

In today’s ShopTalk, a daily newletter for broadcast journalists (and those who sit in the same room with them), Alan Mendelson of KCAL wrote an interesting letter:

From: Alan Mendelson

MoneyLA@aol.com

We are only a few years away to find the reach and penetration of high-speed Internet access to be on par with Cable TV. And when that happens, perhaps in only five years, broadcast and Cable TV news will also be on par with Internet-TV News.

In that time, families will have a “video wall” with a handheld remote with which to choose TV, Cable, Satellite TV or Internet video.

And when that happens, companies will not pay hundreds of millions of dollars to buy a TV broadcast station (and along with it the limitations of government regulation) but they will be able to start up an Internet-TV station for the cost of a server — about $2,000. And unlike broadcast TV and Cable TV, Internet TV will have no geographical boundaries.

Alan Mendelson

KCAL-TV Money Reporter and www.moredeals.com

This is a subject I’ve thought about a lot. So, I responded:

I read, with great interest, Alan Mendelson’s letter concerning the future of Internet video. If it were only that simple.

Alan mentions the startup cost of $2,000 for a server. That’s a server without bandwidth. Unlike broadcasting, where one single transmission reaches out to anyone, current Internet technology requires a discreet, individual signal to each user.

That’s also a server without any viewers. Broadcast stations provide something an Internet start-up can’t (and here’s their real value) – a well known address. Don’t underestimate the value of prime real estate. It’s no surprise that when the same program is seen on both broadcast and cable channels, broadcast gets the higher audience share.

Even when Internet television finds an audience, it takes a lot of bandwidth to serve an audience. As far as I can tell, it’s a lot more expensive to transmit that many bits than with our current system of broadcasting.

I’m not saying that what Alan predicts won’t happen. It just won’t happen in the way he anticipates.

Internet television will be watched as the Internet is watched – very close to the screen. It will be watched as we browse and check email and do all those other things we do with computers… and will do with computers.

For the most part, Internet video programming will not be watched full screen. Certainly not for news and information programming. There is no need for it. Watching news, or even sports, in a small window on a computer desktop is perfectly satisfying and reduces the bandwidth cost greatly.

Already, here in Connecticut, University of Connecticut women’s basketball is streamed on a subscription basis by our local Public Television station. Major League Baseball does it too. In neither case is the service designed to be full screen viewing. In neither case would this be economically possible without a significant subscription fee, for what is a small amount of programming.

The good news for most of us is, Internet or broadcast, our skills will still be needed. The bad news is, increased dilution of the audience will lower margins and probably lower salaries.

My small town, a suburb in a medium sized market, might be served by a one man TV station, where a single person does every function from reporting to shooting to editing to anchoring to sales.

Will the cable companies, who provide a huge chunk of the broadband Internet access now available, try to control this use of bandwidth? They have a vested interest in seeing that they are the source of subscription programming, not a flat rate pipeline by which others profit… at their peril.

Whether change will be good or bad remains to be seen. What is unavoidable is, there will be change.