Word came last night WOR radio let Joey Reynolds go. I can’t help but feel bad because Joey is one of the reasons radio attracted me so much and why I made it my career for 11 years. Though I lived in Queens and had both WMCA and WABC at my beck and call I gravitated to WKBW in Buffalo, a station I could only hear after dark.
Joey was having a party in the studio and I was invited night-after-night. As good as Dan Ingram, Cousin Brucie and Gary Stevens were they were never as approachable as Joey seemed. I sent my self addressed stamped envelope off to Buffalo to get my purple membership card in the Royal Order of the Night People. I wanted in!
I remember hearing about Joey at other stations as his career bounced up-and-down after ‘KB. At one point he was selling jingles (or so I remember) made to be sung over the intro to records. There are some songs I can’t hear today without hearing some now defunct station’s call letters sung over the front!
A few years ago Joey went to WOR New York where he held down the free form all-night talk show. He’s still that party guy I remember with an infectious laugh that’s instantly recognizable.
Even in the best of times you don’t make money keeping a radio station on-the-air 24/7. Nowadays all-nights are a liability in an otherwise awful economic time for radio. Joey was replaced by a syndicated show–one host for scores of stations across the entire country.
Among the things I remember most about Joey is a jingle from his show. Whereas most radio stations and disk jockeys had jingles cut in Dallas by Pams or TM (or now by my friend Jon Wolfert at Jam) Joey had a jingle sung by the Frankie Valli and the Four Seasons!
I’ll bet you I haven’t heard this in 40+ years–until now.
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