The state of my industry is not good. This surprises a lot of people. It’s true. This is not a good time to own a broadcast property.
Revenues are down. Some stations may still have a positive cash flow, but not after debt service is figured in. It’s like being upside-down in a mortgage.
We are, by virtue of the technology allotted to us set-up to produce high cost newscasts. These shows are meant to be consumed en mass in a serial fashion, beginning-to-end at a scheduled time. The Internet provides virtually the opposite experience and the audience increasingly likes that.
I think all-the-time of what I can do next. I’m under contract so it’s not a next week thing. I’ve got some interesting ideas. I have no idea if any of them would be a living.
I have watched Leo LaPorte. He is on 24/7–live and re-runs. In his studio, he runs the cameras and switcher and audio and everything else. It’s a one-man-band operation. That doesn’t scare me.
What he does is not mass market broadcasting. Leo’s programming is tech oriented. I’m not sure there’s anyone watching other than early adopters. Can this type of programming be successful with a less computer savvy audience?
Meanwhile, Leo is performing the jobs a dozen or more people used to do.
Society has become too efficient for its own good. We need fewer people–certainly fewer expensive people to perform most jobs. Maybe the Luddites were right?
So many jobs are dead end. So many jobs are low wage and low benefit. We are currently undergoing the largest economic shift of my lifetime.